Fashion Street SD

Student’s clothing line is becoming popular in California - The State Hornet: Campus: heartbeat clothing co.,

HeartBeat Clothing Co. consists of Karajeh, his older brother Shadi, his longtime friend Sebastian Wirth and several of Karajeh’s friends.

Karajeh said the clothing line, which consists of men’s and women’s graphic T-shirts and hoodies, has four themes: the Classics, Live Lavish, Forever Young, and Arts and Popular Culture.

“These themes range from an appreciation of world travel and world cultures. The second (theme) is the appreciation of fine living and the pursuit for the finer things in life and lastly, it’s also the appreciation and interests of popular culture,” Karajeh said. “Those three things are really the defining factor of the direction of the brand at this point.”

via www.statehornet.com

Local store specializes in ugly Christmas sweaters - San Diego, California News Station - KFMB Channel 8 - cbs8.com

San Diego, California News Station - KFMB Channel 8 - cbs8.comLocal store specializes in ugly Christmas sweatersMember Center:Create Account|Log InManage Account|Log OutSITE SEARCHWEB SEARCH BY

 

via www.cbs8.com

Westfield UTC ‘re-opens’ upscale shopping center with many new retailers | Rancho Santa Fe

By Ashley Mackin

A remodeled and revamped Westfield UTC shopping center reopened Nov. 15 with a fashion event designed to showcase the outdoor mall’s new offerings. It included a fashion show hosted by E! News Correspondent and Fashion Police panelist Giuliana Rancic and a concert by Natasha Bedingfield.

As an introduction to the festivities, several speakers addressed the crowd to talk about the center’s $180 million makeover.

via www.ranchosantafereview.com

Forget teens. Malls want to be hangouts for adults

Shopping malls want to be Starbucks.

In the same way that coffee shops transcended the idea of selling caffeinated beverages to become community hubs, malls want to transcend shopping and become the place where everyone — and not just teenagers — come to meet, socialize, or get some work done. Five San Diego County malls recently unveiled multimillion dollar renovations that introduced new, socially oriented seating arrangements, upgraded food courts and dining options, and free Wi-Fi — all intended to make malls a destination place to spend non-shopping time. Mall owners hope a rising tide of new amenities, along with a busy schedule of events, will lift all tenants.

“If we enrich their lives, they’re going to come back to us and shop with us,” said Steve Dumas, senior vice president of design for Westfield USA.

via www.nctimes.com

Pura Vida Bracelets Gives Back, One Wrist at a Time - La Jolla, CA Patch

When Griffin Thall and Paul Goodman travelled to Costa Rica in 2009 after graduating from San Diego State University, they were just looking for a fun trip to celebrate their accomplishments and unwind before starting the job hunt. They never imagined that a finding in a small beach community would be the catalyst for their own successful business, one which not only generates profits, but also provides jobs and contributes to local and national charities. Their La Jolla-based company, Pura Vida Bracelets, now in its second year, sells string bracelets that are produced by Costa Rica artisans. To date, the venture has created a nationwide fashion statement, funneled profits to hundreds of charities and helped more than 35 Costa Ricans find full time work.

“We kind of just went with our instincts of doing good and helping people out, and it worked in our favor,” Thall said. “We wanted to work with [the artisans] and help change what we saw in Costa Rica, which was a lot of poverty.”

via lajolla.patch.com

Popping Tags: San Diego’s Best Thrift Stores

According to Kenny King, the eccentric manager of Frock You Vintage Boutique, fashion connoisseurs come to San Diego from as far as New York, Tokyo and London to buy quality vintage to add to their collections. (Doubtful.) Regardless, even though some of the “best buys” seem expensive, the designer labels that San Diego offers, coupled with the quality of the majority of the clothing, allows for great items to be snapped up at first-rate prices. My search to find the top vintage stores in the area resulted in a tough choice in deciding which to pick; below are four shops with both a vintage and a thrift feel to them, where any student is guaranteed to find something to satisfy their tastes and pick up some cracking Christmas gifts.

It’s always a good sign when you see a man in period costume outside a vintage store. Welcome to Frock You Vintage Boutique, without a doubt the quintessential vintage store in the area. Located in northern Hillcrest, it is 20 minutes from campus by car and is also accessible by the Hillcrest (marked ‘H’) weekday campus shuttle that picks up at Gilman and Myers. The front of the store is dedicated to more expensive designer and one-off vintage items, whilst a tent out back has items all for under $20. An impressive collection of both male and female clothing, shoes, hats, gloves, ties, jewelry and handbags can be found from all time periods — Kenny the manager is keen to look for 1920s pieces which are becoming increasingly rare. Check out their “Frockin’ Sale” in December to snap up some vintage bargains.

Flashbacks is in Hillcrest at the top of 5th Avenue and is a blend of a thrift store with a few vintage items. Doing my research here damaged my bank balance. Not that it is expensive in any sense — quite the opposite — but it just has a wonderful collection of shoes and clothing, particularly for women (however there is a great selection of men’s shoes, especially retro sneakers and Timberland boots). Though Flashbacks lacks the authentic vintage of Frock You, I found the exact same sequin evening top I had seen in Frock You for a fraction of the price ($22 instead of $44). There is also a designer rack behind the counter with unique pieces and an extensive formal dress selection. The store is huge, the staff is kind and the racks are clearly labeled with time periods and styles of clothing ranging from the 1960s to contemporary.

via www.ucsdguardian.org

Happy Holidays! from your friends at FashionStreetSD

Spring Soiree Success

The Mog & Rue Spring Soiree in Encinitas on Friday night was a big hit among the local beach community style seekers.  

Michelle Wright, a freelancing make up artist for Chanel and Christian Dior, spent some quality time with each shopper to show them what works and what doesn't for their individual looks.

Digital Feed - How To 03.23.10

A. Simple work clothes making a perfect fashion combination / ELLE

B. Good tips for the sunny trends / Who What Wear

C. Make red make-up easy to wear / Marie Claire

D. Naked and confident are now synonym / Glamour

E. How to wear the must-have of this Spring: the denim short / Grazia Daily

Spotlight on Design: A Nod to TopShop

Hailing originally from Britian, TopShop has made its way to over 20 countries and into millions of Fashionista’s wardrobes. With electrifying pieces ranging from sexy Bodycon dresses to festival army jackets to crème colored ruched leggings, TopShop is a one stop shop for any fashion enthusiast to indulge in some Spring Wardrobe spending.

Ensemble's 2nd Meeting Tomorrow Night!

Ensemble a group that calls itself, “A collective of brilliant minds from San Diego's creative industries” is meeting tomorrow night from 8-10 pm at the Culy warehouse downtown at 338 7th Avenue. The group includes movers and shakers in the SD fashion scene, and FashionstreetSD is proud to be a part of this innovative new movement. Thanks to Ahern Group for hosting the meeting! If you would like to attend or are curious about our group visit the Facebook page or contact Michael Lee of A Style Concierge. 

Saks Fifth Avenue OFF 5th Sale

Print this page and then head in to Off 5th in Mission Valley and take advantage of these deals! 

750 Camino De La Reina, in SD!

FashionStreetSD Freebie #3: April Star Davis Jewelry

Here is a fabulous give-away: April Star Davis earrings. They are hand-pounded sterling silver in an Ohm shape, you know, like from Yoga. Ohhhhhmmmmm…. 

Anyway, here is how you win them: research April and find out the name of her nonprofit and whom it benefits, then also find out at least 5 celebrities who she has styled, we are talking A-listers here people! Post a comment to our Facebook page or here on the website to win. Also you must be able to pick them up at our offices in Mission Valley! Good luck!

Hint: check out April's facebook, website, and google her!

LAST DAY to Vote For FASHIONSTREETSD!

Tracy Kinnaman, one of our contributers, is running in the "Best in lifestyle" section of a contest to determine the most popular San Diego blogs. The competition is put on by Influence SD, and is a first for this year. 

Currently we are in 6th place, which is fabulous considering how many blogs are competing, but we would love to edge our way into 5th(We are only 35 votes away)! You see, the top 5 blogs voted on by you are taken into consideration by a panel and one is determined the best San Diego blog. 

This competition is SO important to us here at fashionstreetsd, because what we seek to do is cater to the city that we love so much! We are ALL about 'reppin SD fashion to the fullest! 

So please log on and vote for Tracy, here is the link to vote and all you need to do is scroll down until you see her name Tracy Kinnanman of FashionStreetSD, and then click on the arrow to the left of her picture once, and you will see her number of votes increase by one! 

Thank you SD fashion mavens we truly appreciate ALL your votes and if the contest continues you can bet we'll run again next year! 

Digital Feed - Need to Know 03.22.10

A. Let's grab tea with some famous fashion designers / Daily Front Row

B. Beyonce's fragrance Heat is a huge success / Stuff

C. Protect the firmness of your butt with a butt bra (not the best way to be sexy!) / Coco Perez

D. Wear a Valentino tee and help children affected by the Haiti eartquake: winning combination ! / Daily Front Row

E. Wear a "kind of McQueen's dress" for less at Topshop / Fashionista

H&M Spring 2010 Garden Collection is GORGEOUS!

Stop in to H&M in Fashion Valley and check it out!  All the clothes are completely on trend for spring! Ruffles, bright color blocking, florals, and all ubber-feminine! 

Donate, Dress and Dance

 

We all have a gorgeous party dress hanging in our closets, that we know deep down we will never again wear. For me, it’s the gorgeous sapphire blue a-line halter bride’s made dress from my best friend’s wedding two years ago. Or the fabulous 80’s inspired fuchsia frock from my senior Sadie Hawkins’s dance. Whatever the case may be, you know you’ve got at least one of these silk, organza, ruffled taffeta frocks hiding deep in the back of your closet!

Bring it in to Saks now through March 31^st and receive 20% off any full-priced party dress. How can you lose? Your old dress gets to be appreciated once again by a young woman who will wear it to prom, and you get to don a whole new fabulous frock! 

Log on to WGIRLS to learn more! 

Image courtesy of examiner.com

Girls' Day In: Fashion and Lifestyle Event April 17th

Girls’ Day In is being held by PR superstar Sarah Sweeney of Synecdoche Communications in coordination with me, Rachel Richards, of fashionstreetsd.com. It is a collection of local boutiques, designers, salons, spas, fitness boot camps, health and wellness organizations, and just about everything a woman needs to feel fantastic!

Join us April 17^th at the Lafeyette in Hillcrest from 12-6! There will be no charge upon entry, but it is asked that you bring non-perishable food items to donate.

A fashion show featuring the vendors will be taking place, styled by fashionstreetsd.com. To find out more information log on to girlsdayinsd.com or email me at racheljrichards@yahoo.com

 

Latino Spotlight: Closing Night Party of SDLFF at US Grant

Saturday evening was the closing party for the San Diego Latin Film Festival, well…it was more than just a party, it was a Soiree a Gala even! There were at least 200 people that filled the VIP section in the US Grant Lounge, and then spilled out into the ballroom where there was a live band and salsa dancing. The red carpet and step and repeat was frequented by Latin celebs and fabulous San Diego designers alike. Check out the picture of me and Latino actor Jose Maria Yazpik. Overall it was a tremendous showing of pride and accomplishment in the Latino Community here in San Diego.

Special thanks to Samya Barud who coordinated all the VIP Latino talent, as well as Yolanda Meade who hosted the event. Both ladies had their game faces on the entire night and because of them and all the other faithful festival volunteers the event was a huge success. 

Bloomingdales' Famiy and Friends Discount!

Everyone NEEDS to check this out, it's a fantastic DEAL! Stop by Bloomies at Fashion Valley Wednesday, or go online NOW!